Local cultural knowledge
The Arab World has a rich history and is characterized by deeply embedded cultural and societal traits. These specific characteristics result in particular challenges to regional operations.
Understanding the socio-economic traits specific to the Arab countries is the key to the successful implementation of any projects in the area, and ProDev has intimately assimilated the characteristics in question. These include unified religion and language, specific gender roles and local working and business practices.
Based in Lebanon and Egypt, with a regional focus, ProDev's approach creates local synergies and provides its clients with maximum access to local resources.
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